The Launching ceremony of the JAZBA held on 13 March 2020 in Lahore and more than 350 representatives from political, social sphere participated along with Govt officials. The launch was a good starter for new comers and it give a full clarity of audience specially Govt official, legislators, CSOs representatives, PWDs, TG and women in politics.

Session was chaired by Provincial Minister Mr. Ijaz Masih, Minister for Human Rights & Minorities Affairs & co chaired by Sardar Husnain Bahadar Dreshak , Minister for Livestock & Dairy Development and MPAs and CSO representatives to share their views about this joint intervention and current need.

The main objective of launching the program on International Women Day was to grab maximum attention from key stakeholder on addressing the issue of women's political participation in decision-making mainly focusing on election act & LG Act. Women's political participation and empowerment was strongly stressed by all the speaker. The speakers and audience appreciated the efforts of women community leaders. The speakers termed these women leaders as role models to be followed by other people. The project brochure, animated documentary on project niche, and story of change were shared and distributed for more clarity on JAZBA.

The Launch was a good opportunity for the project to raise CSOs concerns about local government system and also demanded elections on priority basis. Concern on reduction of 33% reserve seats was also raised.